Suzuki Motorcycle unveils ‘Gixxer’ and ‘Let’s’ Scooter
India Infoline News Service
17:54:00, Jan 27, 2014
Suzuki Motorcycle India Limited (SMIL), a subsidiary of Suzuki Motor Corporation, Japan, today unveiled two new products – a 155cc motorcycle ‘Gixxer’ and a 110cc scooter ‘Let’s’. Gixxer is Suzuki’s flagship model for the Indian market, combined with decent riding performance and the good fuel economy in its class.
Suzuki Gixxer was unveiled by actor Salman Khan, who has been associated with Suzuki Motorcycles as the brand ambassador. The scooter Let’s is an offering directed at the urban youth looking for styling, economy and practicality. Suzuki’s launch of the scooter ‘Let’s’ was unvelied by actress Parineeti Chopra as their new brand ambassador.
According to Mr. Atul Gupta, Executive Vice President, SMIL, “Suzuki is keen on providing products for the Indian customer at every price point. The new products will give a refreshing experience and will simultaneously be evocative of the Suzuki legacy of Value Packed Products. We expect both the Gixxer and Let’s to create a strong foothold for themselves in the market. Salman Khan’s association with the brand has been long-standing and successful. Parineeti Chopra is the fresh, young vivacious face that connects with Indian youth and their quest for freedom and new expression. We are privileged to have her represent the brand and connect to young India.”
SEP (Suzuki Eco Performance) is an engine technology which aims at top-class fuel efficiency without compromising power and performance. The engineers at Suzuk have developed this new technology which is achieved by reducing all kinds of mechanical losses, efficient design of every component and attention to detail in manufacturing process. Aim is to achieve a balance between economy and performance.
LET’S: Suzuki Let’s is practical, nimble and light. Powered by a light, compact, fuel efficient 110cc engine, claiming a fuel economy of 63 Kmpl under ideal conditions. It has the stylish looks for riders seeking fun from a two-wheeler, while also giving a healthy dose of practicality like the cut away floor boards for easy handling, the versatility and convenience from the twist and go engine makes it a stylish scooter for work or pleasure. The Suzuki Let’s is available in 5 interesting colours – Pearl Mira Red, Metallic Triton Blue, Pearl Mirage White, Glass Sparkle Black & Metallic Sonic Silver.
GIXXER: Suzuki’s flagship, the new 155cc motorcycle is aimed at the riders seeking style and performance. The GIXXER’s air-cooled engine and chassis was developed by the engineers who designed the legendary GSX-R series. The Suzuki GIXXER is a sporty motorcycle combining edgy styling and performance for a sporty ride. Complemented by a light and stiff frame for sporty handling the engineers at Suzuki have developed a new engine with latest technology, which gives broad low-end torque and dynamic mid-range power for strong acceleration.